What is Sustainability?

A few months ago, in April 2010, Green Books N Binders exhibited at the On Demand Trade Show in Philadelphia. One of the first questions we were asked is “What does sustainability mean?” Surprised by such a seemingly basic question, we then spoke to the client a little longer and came to the realization – many companies [...]

Quantifying Environmental Impact

In today’s economy, very few manufacturers factor the environmental cost of a product or service into the retail price. If you were to factor in the environmental impact of a product’s entire lifecycle (from early design to withdraw from marketing), without forgetting cost associated with carbon neutral recycling, computers would not be $499, flat screen [...]