From PURLs to Profit

In addition to Variable Data Printing, another form of one-to-one marketing is PURLs. PURLs, or Personalized URLs, are website URLs that are customized with a specific prospect’s information. They often contain the prospect’s name as part of the URL and are a great way to target your marketing campaigns. To be more specific, personalized URLs [...]

Go Green on LinkedIn

While updating our LinkedIn company profile today, we realized many of our blog followers may not even know we have a company profile on LinkedIn. So we’re making it easier for you. Simply click the icon above and you will be redirected to our profile where you can “follow” us to stay updated on what’s [...]

Go Green with QR Codes

Stay connected with Green Books N Binders via our unique QR code. Using your web-enabled mobile phone, scan the code below and you will be instantly redirected to a Places page with more information about our company. To do this, make sure your phone has QR scan capabilities, either by an application you installed or [...]

What They Think Review: No-Vinyl Binders

Low-Carb Binders have been reviewed again, this time by What They Think: Going Green Managing Editor, Peter Nowack. See what he had to say: Read the full article. Get more information about Low-Carb Binders.

Fiber: Recycled vs. Virgin

There is an ongoing debate about the usage of recycled fibers as opposed to virgin fibers. More than one-third of the fibers used by the paper industry come from recycled fiber. Compared to other industries, the amount of Post Consumer Waste used in the paper production process is significant. The content of recycled material is [...]

Philadelphia WINS!

We are excited to announce that Philadelphia is the proud recipient of this year’s Siemens Sustainable Community Award! In the large-community category, Philadelphia managed to beat out other sustainable cities such as Dallas and Atlanta. Greenworks Philadelphia is an environmental initiative launched about a year ago and is dedicated to increasing sustainable living for the city of brotherly love. The organization focuses [...]

Changing the way the world thinks about print

Contrary to popular belief, printing is good for the environment! At Green Books N Binders, we specialize in on-demand short-run printing and we live by the philosophy, “Print what you need, when you need it.” We’re excited to see this concept moving mainstream with the newly launched website www.PrintGrowsTrees.com. An entire website devoted to delivering [...]

We have the power. Wind Power!

At Green Books N Binders, our dedication to environmental sustainability extends beyond our product lines. So it’s only natural that we use wind power for our energy needs. More specifically, we work with PECO WINDsm , whose energy is supplied by Community Energy, Inc. located locally in Pennsylvania. Globally speaking, while wind power generation has [...]

Green Books N Binders joins the Graphic Arts Association

We are pleased to announce our newest membership with the Graphics Art Association and Printing Industries of America. Established in 1888, the Graphic Arts Association strives to be “…the leading resource for the printing and graphic communications industry in advocacy, education, and information to enhance the strength and profitability of its members.” We are excited [...]

Paper vs. Electronic

It seems that every other email now includes a “Please consider the environment before printing” footnote. This is good and promotes responsible and sustainable business behavior. So if you need the information for business purposes, to either edit or add content, seek approval or give instruction, how does one proceed? This matter reaches an even greater [...]